Pilot

Why Now - A Question for the Pilot, The Series, and The Audience

Why Now - A Question for the Pilot, The Series, and The Audience

Why all the fuss over the why now? Because there are hundreds of shows to choose from, a number that is only growing exponentially, and when people ask you about the “why now” of your pilot, what they’re really asking is why should your audience care? A good “why now” can hook your audience from the first shot; it can make them empathize with a character instantaneously, or viscerally pull them into your world from the very beginning.